Reebok Instapump Fury Boost x BBC

Co-founded by style icon Pharrell Williams, Billionaire Boys Club continues their steady path within the streetwear and sneaker realms. Arriving in a "Dandy Blue" colourway,  the collaborative pair sport a robust CORDURA fabric base, which is overlaid with softer obscure-shaped profile panels.

The Pump technology is used throughout the design deliver contrasting highlights to the mix. The Billionaire Boys Club’s rocket ship features as a special edition hangtag. The midsoles replace the standard Reebok cushioning with adidas’ famed BOOST foam, bringing a more contemporary comfort to the classic sneaker.